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Markets and Investing

Outlook 2025 — Keep On Truckin'

The two key themes that have underpinned ISG's investment recommendations since the trough of the global financial crisis — US Preeminence and Stay Invested — remain intact. Connect with an advisor to learn more about these investment themes and ISG's recommendations for individual investors.
6 Jan 2025 | 4 minute read | 118 page report
Cartoon-style semi-truck with a U.S flag design leads a convoy of trucks with other recognizable flags on an open road

Watch Sharmin Mossavar-Rahmani, head of ISG and chief investment officer of Goldman Sachs Wealth Management, talk through the key themes from this year's outlook.

Illustrating US Preeminence | The Gap Widens

 

The cover art for our Outlook depicts how the gap between the US and other developed and emerging market countries continues to widen across key economic and financial market metrics, and no major country will catch up for the foreseeable future, if ever.

Adjusting Strategic Asset Allocation

 

ISG’s maximum overweight to US assets relative to the MSCI ACWI was 23 percentage points (ppts) in 2009. As US equities outperformed non-US equities, the overweight narrowed to seven ppts by year-end 2023. ISG has made some minor adjustments to the model portfolios which implicitly increases the overweight to US equities (from 7 to 12 ppts) through an allocation to private assets funded out of non-US equities. It is important to note, ISG does not recommend a zero allocation to non-US equities.

Assessing Opportunities in Non-US Equities, Gold, and Bitcoin

 

ISG continues to recommend clients stay invested in US equities at their strategic asset allocation target, rather than tactically allocating away from US equities toward other assets, namely: non-US equities, bonds or cash, gold and bitcoin.

Risks to the Outlook

 

Investors face significant geopolitical risks that could meaningfully impact global growth and financial markets in 2025.

Questions From Our Clients

 

After such a long run of US equity outperformance, clients are asking questions about our strategic and tactical asset allocation views.

  • 1
    Allocate all public equity exposure exclusively to the US?
    No. While ISG recommends an overweight to US equities, they do not recommend a zero allocation to non-US equities. ISG does not expect US equities to outperform by the same magnitude we have seen over the last 15 years, and many world-class companies are located outside the US and are attractively valued.
  • 2
    Underweight US equities in favor of non-US equities?
    No. While non-US market equities are trading at a discount to US equities, ISG believes the lower valuations are justified based on slower economic trend growth, lower earnings per share growth, weaker demographics, and more geopolitical vulnerabilities in non-US developed economies.
  • 3
    Tactically underweight US equities with an allocation to cash or bonds?
    No. ISG expects US equities to outperform intermediate-duration US bonds and cash in 2025.
  • 4
    Allocate a portion of the portfolio to gold, bitcoin, or both?
    No. ISG does not believe that either gold or bitcoin have a strategic role in clients' portfolios. Gold does not generate income, and — contrary to popular belief — it is not an inflation hedge. Bitcoin does not meet ISG's criteria of an investable asset.
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Wealth Management Investment Strategy Group

This material represents the views of the Wealth Management Investment Strategy Group and is not a product of Goldman Sachs Global Investment Research (GIR). It is not research and is not intended as such. The views and opinions expressed by ISG may differ from those expressed by GIR, LP, or other departments or businesses of Goldman Sachs. Past performance is not indicative of future results which may vary.

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