
The services family offices deliver can be highly customizable, and the catalyst for working with one is often as unique as the family it serves. Some of the common drivers include (but are not limited to) a large influx of wealth (such as through an IPO or inheritance), securing continuity of financial management and the family legacy across generations, managing complex and time-consuming lifestyle and financial needs, a change or retirement among a family’s existing advisors, or separating family finances from a family business.
Whatever the originating event, we believe accessing family office services can help achieve long-term objectives, such as:
However, starting your own family office comes with significant considerations— including but not limited to potentially higher costs, possible gaps in in-house experience, and reduced access to investment managers—compared to external family office structures. While there are no specific guidelines for when a dedicated family office should be engaged, our 2025 biennial survey of 245 decision-makers at single family offices, whose asset bases are in line with other institutional investors, offers some insight into the structure and asset allocation of family offices.





What family office services and structures should you consider?
Family office services can be classified into three areas:
Wealth planning
Taxplanning and preparation
Philanthropy
Risk management
Family governance and education
Estate and legacy planning
Financial administration
Expense management
Reporting and record keeping
Lifestyle needs (real estate, private plane, art, etc) and concierge services
Office management
Bill pay
Asset allocation
Portfolio management
Manager selection and diligence
Private investments
Custody
Trust management
Preserving wealth across generations and continuity are particularly key focus areas, given research shows 70% of families do not retain wealth into the second generation.¹ “When we talk to our clients about whether or not to work with a family office, three themes stand out: strong governance, flexibility to meet the needs of the extended family, and continuity,” said John Mallory, co-head of global Private Wealth Management.
Across the globe, more than 8,000 family offices collectively manage more than $5.5 trillion.² Their structures largely fall into two categories:
Outsourced family office services, accessed through a private wealth manager or professional services provider, offer a third option. Interest in these services leveraging digital capabilities has increased in recent years as software companies and service providers made significant investments to address the unique demands of UHNW families.³ New offerings are now available for consolidated reporting of alternative investments, accounting, cyber security, and more—all with lower barriers to entry and ongoing overhead than starting a single family office.
The benefits and considerations for each of these structures can help you determine which may best suit your family:
As you think about the make-up of a family office team, keep in mind how the emergence of AI tools may increase the efficiency of certain functions. More than half of the family offices in our survey are using AI in the investment process, another 42% are interested in using it in the future, and large majorities are using AI for data analytics and insights, research, and automating manual tasks.
What do successful family offices have in common?
Across multiple decades serving UHNW families, our wealth professionals and multi family office team have seen several common strategies that help meet client objectives. Below are some of the key decision points for families looking to effectively engage with family office services:
If you’re interested in learning more about family office services, schedule time to speak with a Private Wealth advisor. Goldman Sachs offers a full range of family office services to meet the needs of UHNW families, including The Goldman Sachs Family Office—who deliver both multi family office and outsourced solutions— and the Apex Family Office Coverage team, who work with single family offices to deliver advice, investment solutions, and access to our firm’s full resources.
¹ Professional Wealth Management, Engaging with the Next Generation of Family Wealth, 2024
² Deloitte, Defining the Family Office Landscape, 2024
³ Institutional Investor, The Family Office of Tomorrow, 2024
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